TheBigBot
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Mortgage CRM demo: close 2× more loans with TheBigBot

Get a free 1:1 demo and see how TheBigBot answers, qualifies, nurtures and books your mortgage leads — while your loan officers focus on closing.

★★★★★5.0 · 253 Verified Reviews
Get a 20-Minute Demo
See TheBigBot in action, tailored to your mortgage lead flow.
Live demo • Personalized to your lead flow • No obligation
Trusted by 500+ loan officers and counting
  • Mortgage CRM, pipelines + appointment booking
  • AI receptionist answers every call — nights & weekends
  • SMS, email + AI follow-up and long-term nurture
  • Prebuilt FHA / VA / USDA / Conventional funnels
  • 7 white-labeled mortgage calculators
  • Review harvesting + database reactivation
  • Done-for-you setup — live in as little as 3 days
+
Reviewed by 253 verified clientsRated 5.0 for performance, support, and ease of use.
★★★★★ Rated 5.0 from 253 verified reviews
🏆40+Brokerages 👔500+Loan officers 250K+Leads processed
Powering businesses across
MortgageDentalLegalHVACRoofingFitnessSalons
Built for mortgage

Your all-in-one mortgage growth platform.

From lead capture and AI follow-up to funnels, calculators, reviews, reactivation and appointment booking, TheBigBot brings every part of your mortgage marketing together in one login.

AI Receptionist

Every call answered. Every borrower engaged.

The AI receptionist answers inbound calls and chats around the clock, qualifies borrower intent, and books consultations straight into your loan officers' calendars.

  • Answers nights, weekends and holidays
  • Trained on FHA, VA, USDA, Conventional & DSCR workflows
  • Books qualified borrowers into the right LO calendar
Book a Demo →
AI Receptionist · Live24/7
Coverage24/7
After-hoursHandled
HandoffCalendar
Inbound call · 8:42 PMAnswered
Borrower intent capturedPurchase
ConsultationBooked
CRM & Pipelines

One pipeline built around how loans actually move.

Leads, conversations, stages and appointments live in one mortgage pipeline — with automated follow-up so nothing depends on someone remembering to reply.

  • Mortgage-specific pipeline stages and workflows
  • Built-in calling, SMS and email with full tracking
  • Automated tasks, reminders and appointment routing
Book a Demo →
Pipeline · Example viewLive
New leadsRouted
Follow-upAutomated
BookedCalendar
Maria L. · PurchaseConsult booked
James T. · RefinanceIn nurture
Dana R. · FHANew lead
Funnels & Websites

Prebuilt loan funnels, rebranded to you.

Mortgage websites and FHA / VA / USDA / Conventional funnels come preconfigured and wired to your forms, calendar and pipeline — rebranded with your logo, colors and NMLS.

  • Prebuilt funnels for every major loan type
  • Connected to your CRM, calendar and follow-up
  • Your website is included with Launch & Pro
Book a Demo →
Funnels · Loan typesPrebuilt
FHA funnelReady
VA funnelReady
USDA funnelReady
Conventional funnelReady
Refinance funnelReady
Calculators

7 white-labeled calculators that capture leads.

FHA, VA, USDA, Conventional, Refinance, Affordability and Mortgage calculators run under your brand — every calculation is a lead-capture moment wired to your pipeline.

  • All 7 calculators white-labeled to your brand
  • Embedded on your site and funnels
  • Every use feeds your CRM and follow-up
Book a Demo →
Calculators · Suite7 tools
Calculators7
BrandingYours
LeadsCaptured
FHA · VA · USDA · ConventionalLive
Refinance · AffordabilityLive
Mortgage paymentLive
Review Harvesting

Turn every funded loan into a Google review.

48 hours after funding, the system automatically texts and emails the borrower for a review. Happy borrowers go straight to Google; unhappy ones come to you first to resolve privately.

  • Automated SMS + email review requests
  • Smart routing — positives to Google, issues to your inbox
  • Reviews compound your local search rank
Book a Demo →
Reviews · Example weekAuto
Trigger48 hrs
ChannelsSMS+Email
RoutingSmart
Loan funded → request sentAutomatic
5★ response→ Google
Issue raised→ Your inbox
Database Reactivation

Your old database still has deals in it.

Past leads, unfinished applications, old inquiries and past borrowers re-enter structured campaigns — so your historical lead list becomes a lead source instead of a storage folder.

  • Import your existing contacts and lists
  • Automated multi-touch reactivation campaigns
  • Consent and compliance-aware messaging
Book a Demo →
Reactivation · CampaignRunning
Dormant contacts importedDone
Campaign wave 1 · SMSSent
Replies routed to pipelineAuto
Ready-now borrowers→ LO calendar
Client Nurture

Stay in front of "not yet" borrowers.

Mortgage decisions take time. SMS, email and AI nurture sequences keep working prospects whose timing is not "right now" — so they come back to you, not the next lender.

  • Multi-channel sequences — SMS, email, AI chat
  • Preconfigured nurture email campaign at launch
  • Long-term follow-up without manual chasing
Book a Demo →
Nurture · SequenceActive
Day 1 · Instant replySMS + Email
Day 3 · Value follow-upEmail
Day 7 · Check-inSMS
Ongoing · Long-term nurtureAuto
AI SEO Blog

Organic leads, published under your brand.

SEO-optimized mortgage articles publish under your brand to build organic, ad-free lead flow — with Authority Pro, the content and social engine runs weekly without you lifting a finger.

  • SEO-optimized mortgage content under your brand
  • Weekly publishing on Authority Pro
  • Organic traffic is the cheapest lead source
Book a Demo →
Content engine · Your brandWeekly
Local SEO articlePublished
First-time buyer guidePublished
Refi explainer + social postsScheduled
90+Performance
90+SEO
90+Accessibility
90+Best Practices

Your website ships fast — and Google notices.

Every white-labeled mortgage site we launch scores 90+ across Google's Lighthouse audits — performance, SEO, accessibility and best practices. Faster pages rank higher in local search, convert more of your ad clicks, and lower your cost per lead on Meta and Google.

Feature spotlight

Explore the features loan officers use most.

Speed to Lead

The first LO who responds wins the loan.

New Meta, website and calculator leads enter a follow-up workflow immediately — no waiting for someone to notice a notification.

62% of after-hours leads never call back. The AI answers when your team has gone home.

Purchase, refi, loan type and timing are captured early, so LOs enter conversations already informed.

Qualified borrowers move straight to the right loan officer's calendar — no back-and-forth.

AI Suite

AI that works while you sleep.

Answers inbound calls 24/7, qualifies borrowers and books consultations.

Replies across SMS, web chat and social — trained on mortgage lingo, approved by loan officers.

Dials your lists and reactivation campaigns so conversations restart without manual calling.

SEO articles and social posts published under your brand every week on Authority Pro.

Messaging

Every channel, one inbox.

SMS, email, web chat, Facebook, Instagram and Google messages in one conversation view.

Text borrowers 1:1 or run campaigns, with consent and compliance-aware sending.

Nurture sequences and broadcasts preconfigured at launch and tied to pipeline stages.

Port your current number or use a new dedicated line we provide free.

Marketing

Marketing that runs itself.

Automatic review requests 48 hours after funding, with smart routing to Google.

Dormant leads and past borrowers re-enter structured campaigns automatically.

Prebuilt loan-type funnels and a full website, rebranded to you and wired to your pipeline.

SEO-optimized mortgage articles published under your brand for organic lead flow.

Booking

From ad click to booked consult.

Qualified borrowers book directly into loan officer calendars — no back-and-forth.

Automated confirmations and reminders reduce no-shows without manual chasing.

Syncs with Google and Outlook calendars so availability is always current.

Appointments route to the right loan officer based on your team's setup.

TheBigBot AI Suite

AI that turns every lead into a conversation.

Book a Demo →

TheBigBot answers new inquiries, qualifies borrowers, books consultations, automates follow-up and reactivates your database — so every borrower gets a professional next step.

250K+ leads processed across the platform
LIVEAI Answering
M
Incoming Call from Maria LopezTeam unavailable · AI assisting · 00:42
TheBigBot AI: Our loan officers are helping other borrowers right now. Would you like me to book a consultation for you today?
Maria: Yes, this afternoon works.
PositiveSentiment
<1 ringAnswered
BookedOutcome
I'm interested but have a few questions about FHA loans.
Happy to help. I can also schedule a quick consultation with one of our loan officers if you'd like.
Yes please, tomorrow afternoon would be great!
TheBigBot AI replying · Real-time messaging
D
Outbound · Database ReactivationDormant lead · AI dialing · Campaign wave 2
TheBigBot AI: Hi David — you reached out about your options a while back. Timing can change; would it help to revisit them with a loan officer?
David: Actually, yes. We're ready to look again.
DormantWas
Re-engagedNow
→ PipelineNext
M
Maria LopezPurchase · First-time buyer
ReadyStatus
Qualified by TheBigBot AI
Loan purpose
AI
Loan type match
AI
Timeline captured
AI
Engagement
AI
Ready for LO
AI
Connects with your stack

Connect your entire mortgage ecosystem.

TheBigBot is built to be your all-in-one platform — and when you need to connect the rest of your mortgage stack, integrations, webhooks, Zapier and Make keep everything in sync.

Meta Ads Facebook Instagram Google Google Calendar Outlook WhatsApp Stripe QuickBooks Zoom Zapier Make Webhooks Encompass LendingPad Arive
On the go

Mortgage doesn't stop at your desk.

Whether you're meeting borrowers, at a closing, or between appointments, TheBigBot keeps your conversations, notifications, tasks and pipeline right at your fingertips.

  • Call or text borrowers from anywhere
  • Instant notifications for new leads and messages
  • Your CRM, pipeline and calendar in your pocket
9:41
C
Good morning, Carlos3 hot leads need a follow-up today
12New leads
8Calls today
5Booked
M
Maria LopezPurchase · New lead
New Meta lead just submitted a form
💬📅👤
From solo LOs to IMBs

Built for every stage of growth.

Whether you're an individual loan officer, running a brokerage, or leading a multi-branch lending team, TheBigBot scales with your business at every stage.

🏦
Brokerages · branches · IMBs

Why lending teams choose TheBigBot

Built to support teams, branches and lending organizations running real lead volume.

  • Team pipelines and appointment routing

    Qualified borrowers reach the right loan officer's calendar

  • Lead capture from every source

    Meta, website, funnels, calculators and imported lists

  • Centralized campaign management

    Nurture, reactivation and review campaigns across the team

  • Compliance-aware messaging

    Consent-based sending with support for messaging compliance requirements

  • LOS connectivity

    Native for some platforms; Zapier, Make or webhooks for the rest

  • Works for retail, wholesale or hybrid

    Positioned for brokers, branches, IMBs and lending teams

Get Started →
👔
Solo & growing producers

Why loan officers choose TheBigBot

Perfect for individual LOs and small teams that want the system working before they wake up.

  • Done-for-you setup

    Website, workflows, AI and nurture preconfigured — live in as little as 3 days

  • AI answers while you're with borrowers

    Calls and chats handled 24/7, appointments booked for you

  • Built-in calling, SMS and email

    Communicate from each contact record — no extra tools

  • Your database becomes a lead source

    Structured reactivation campaigns for old leads and past borrowers

  • Reviews build your local rank

    Automated review harvesting after every funded loan

  • Affordable and fast to launch

    From $197/mo — no contract, 14-day guarantee

Get Started →
Onboarding & Support

Getting started is the easy part.

Done-for-you setup, real support, and ongoing resources — built to get you live in days and keep you moving long after.

Live in days, not weeks.

Each launch includes your website, automation workflows, nurture email campaign, AI caller and chatbot — all fully preconfigured before you go live.

  • Authority Launch goes live in 3 days
  • Authority Pro goes live in 7 days
  • Timed from the moment we receive your onboarding requirements
Book a demo to see the process →
1
Kickoff

Share your brand assets, business info and integration credentials.

2
Build

Your website, funnels and calculators are rebranded to you.

3
Wire-up

Workflows, nurture campaign, AI caller and chatbot are preconfigured.

4
Launch

Go live taking leads — in 3 days on Launch, 7 days on Pro.

Help that doesn't stop after launch.

Get answers from the team that built your system — plus AI chat on our site whenever you need a quick answer.

  • Onboarding handled with you, not dumped on you
  • Real humans by chat and email
  • 14-day guarantee — no contract
Contact the team →
💬

Never wait for help.

Ask a question any time — our chat answers instantly and routes anything complex to a human.

How do I import my leads?
Head to Contacts → Import. Want me to walk you through it?
Yes please.
Absolutely — I'll guide you step by step.
TheBigBot chat · online

Keep getting more from TheBigBot.

Playbooks, sample sites and an ongoing content engine help your brand keep compounding after launch.

  • Mortgage growth playbooks on the blog
  • Browse live sample websites before you pick yours
  • Weekly content published under your brand on Pro
Browse the playbooks →
📝
Weekly content engine

Authority Pro publishes SEO articles and social posts under your brand.

📚
Growth playbooks

Lead response, local SEO and realtor co-marketing guides for LOs.

🖥️
Sample site gallery

Preview real mortgage website designs before choosing yours.

🧮
Calculator suite

7 white-labeled mortgage calculators included with your site.

Compliance

Compliance-aware by design.

The AI never quotes specific rates without disclosures — it quotes ranges from your rate sheet and routes locked quotes to a consult. All disclosures are templated in, and we recommend your compliance officer review any custom scripts.

See the full mortgage platform →
TRID / RESPA-friendly Disclosures templated in Consent-aware messaging
💬 Compliant business texting

Messaging campaigns run on consent-based sending, with registration guidance included in onboarding.

Ask us about setup →
Ready when you are

Mortgage leads move fast.
Your follow-up should move faster.

Eliminate disconnected tools and manual chasing. TheBigBot brings every lead, conversation and appointment into one place so your team can focus on what matters most: closing more loans.

40+brokerages
500+loan officers
250K+leads processed
From $197/mo · No contract · 14-day guarantee
★★★★★

"The AI receptionist booked 14 appointments in my first week without me lifting a finger. This is pure revenue I wasn't seeing before — and it never sleeps."

Marcus Johnson
Marcus JohnsonMortgage Broker · Austin TX
★★★★★

"Database reactivation woke up $2.1M in dormant prospects. My pipeline doubled. My assistant thinks I hired four new people — I just flipped one switch."

David Anderson
David AndersonLoan Officer · Dallas
Mortgage demo questions

Questions loan officers ask before booking.

What will I see in the mortgage demo?
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The platform running as a mortgage operation: the AI receptionist answering a borrower call, the lead routing into a pipeline, the follow-up firing, and a dead lead list being reactivated. All of it in a mortgage context, not a generic sales demo.
Does the AI understand mortgage terminology?
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Yes. It handles FHA, VA, USDA, Conventional, DTI, DSCR, LTV, PMI, MIP, refinance and cash-out conversations, and the call scripts were reviewed by working loan officers.
Is the demo specific to my loan products?
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It is set up around the products you actually originate. Tell us whether you are purchase-heavy, refi-heavy, non-QM or investor-focused and the walkthrough follows that pipeline.
Can I use my own phone number and CRM data?
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Yes. Existing numbers can be ported or a dedicated line provided, and your current contact database can be imported for nurture and reactivation, subject to your own messaging-consent and compliance requirements.
Does TheBigBot give mortgage advice to my borrowers?
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No. It answers, qualifies, books and follows up. Every rate quote, pre-qualification and regulated decision stays with your licensed loan officers, and the AI is scripted to hand those conversations to a human.
How long does a mortgage setup take?
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Typically three days from the call: pipeline, call scripts, follow-up cadences, calendar and number, built and tested before you start sending leads into it.
What does it cost after the demo?
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Current plans and what each one includes are listed on the mortgage plans page, and the variable carrier charges for call minutes and SMS are itemised separately on the usage fees page. Nothing is quoted on the demo that is not published there.